Transparency and traceability are our core values
As trees grow, they absorb carbon dioxide from the atmosphere. When trees are made into Woodly®, the carbon dioxide is not released back into the atmosphere but retained in the Woodly® product. At the end of the production process, there is more carbon dioxide retained in Woodly® than is released during its production. Conversely, in traditional plastic production, about 1.8-3.8 kg of carbon dioxide emission is generated for each kilogram of plastic produced.
The bio-based carbon content of Woodly has been verified by radiocarbon analysis. This analysis has been conducted by Tüv Austria, an independent certifying body, giving Woodly two stars certificate for the bio-based carbon content. This means, that the bio-based carbon content of all Woodly® material grades is currently between 40% and 60%.We have plans to increase the bio-based content of Woodly® material grades in the future, as the bio-based components become gradually available in industrial scale.
The main raw material used in Woodly’s plastic, ie softwood pulp, comes from certified forests. The use of cellulose made from certified wood ensures that the pulp producer has taken care of the forest’s biodiversity.
Woodly can be recycled both mechanically and chemically. During mechanical recycling, the plastic is shredded, washed, melted, and granulated. The granules resulting from this process are used as a raw material for new plastic products. We have has demonstrated the recyclability of Woodly waste films with Next Generation Recyclingmaschinen GmbH (NGR), a leading technology and equipment provider for the plastics recycling industry. You can watch video of the test below.
Consumers and brand-owners are demanding recyclable plastics and packaging. Recyclable is a word which can have different meanings for different audiences. In principle all plastics are recyclable. When the packaging or product is made from a single type of plastic, a plastic monomaterial, it is easy to recycle mechanically. If plastics are mixed, layered, modified, or blended, they can be recycled via chemical recycling processes.
Recycling requires efficient waste collection infrastructure, logistics, sorting and the actual recycling process. Also, the user for the recycled plastic is needed. Besides plastics, this applies for all other materials as well, such as paper, cardboard, metal, and glass.
The recycling capacity is developing fast. Technologies for waste collection and sorting, such as deposit schemes and digital markers are being used more frequently. The plastics recycling processes are constantly improving to meet the requirements of the market.
Scaling up is the key when realizing the environmental and social benefits of new material innovations. Even the most significant innovations become futile if they cannot enter the market in large enough volume. However, scaling up becomes very expensive and time consuming if new infrastructure is required. The construction of large infrastructures is also burdening the environment.
Woodly is easy to process on the conventional plastics production lines. No new infrastructure is needed to achieve significant market volumes. With our partners in the plastics industry, we are utilizing the existing infrastructure to produce Woodly products.